Articles

Written by our experienced business advisors, this catalogue explores many issues associated with running an SME business.

Here we comment upon the latest business trends and relevant financial information, as well as explore topics such as how to structure your company for growth, and how to develop KPIs that will add value to your business.

Marketing SWOT analysis
Marketing plan preparation

One of the most common issues we find is that SME business leaders don’t have a clear idea of how to prepare a marketing plan. Here are five simple steps, which combined with our free...

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Is Your Marketing Plan Fit for Purpose?

Many SMEs don’t have a marketing plan at all and those that do are often dis-satisfied with the result; too general, covering too long a period (12 months in some businesses is a long time),...

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Smart Marketing for SMEs

There are more marketing options than ever before. Nearly half (47 percent) of small business owners direct or manage their own marketing efforts, despite not having any formal marketing training.

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Stand Out From The Crowd

A local community magazine and business directory came through my door this morning. It’s a small A5 format publication containing community news pieces, articles and local business adverts. I always have a look through as...

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Business success - business structure
How healthy is your business?

Pro-actions has a well-developed view of the key elements of running a business based on our long experience of helping clients.

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KPI's Business targets
Why your KPIs are not serving your business objectives!

Just in case you are new to the acronym, let me dive straight in. The term KPI stands for ‘key performance indicator’.

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