Articles
Written by our experienced business advisors, this catalogue explores many issues associated with running an SME business.
Here we comment upon the latest business trends and relevant financial information, as well as explore topics such as how to structure your company for growth, and how to develop KPIs that will add value to your business.
LinkedIn – Building a Platform for Inbound Marketing (Social Selling)
LinkedIn is one of the most important sales tools available. In fact, it has 225 Million members, with billions of professionally-oriented searches performed. There are also more than 2.1 Million LinkedIn Groups with members participating...
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Looking at your Product/Service through the Eyes of the Consumer
P&G pioneered the use of a Concept Statement and uses them to deliver a seemingly endless stream of successful products into the marketplace. Many larger companies also use Concept Statements because they are a simple...
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Is Branding Important to an SME?
Before leaping to conclusions let’s first examine what branding is … What is a brand? Well it’s much more than a logo – a true brand lives in the heart of the organisation, its customers...
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What Can A Business Improvement Specialist Do For You?
The complicated nature of business operations is perhaps one of the reasons why there are many people who are always sceptical about getting started in their entrepreneurial endeavour. After all, it is not easy to...
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10 Ways Hiring a Coach Can Make Your Business More Successful
Hiring a business coach is most often underestimated, especially when it comes to assisting a starting or an existing business. As a matter of fact, a lot still consider hiring a business coach is just...
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10 Free Tools to Effectively Manage Your Internet Marketing
There is no getting around the fact that internet marketing is an indispensable tool, for any business. A company, which does not harness this particular tool is putting itself at a major disadvantage.
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