Articles
Business Strategy and Planning
Constructing a Sales Strategy
A sales strategy is a plan by a business or individual on how to go about selling products and services and increasing profits (Source – Chron). A high proportion of SMEs fail to grow their...
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Goals: Essential for business success
According to the Growth Accelerator Hyper Growth Insights Study 2014, 96% of hyper growth businesses planned their ambitious growth in the previous year – this reconciles with our own experience that growth and success don’t...
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Time for a Review: Taking stock
Strategy and planning only work when consistently applied over a long period, which means that you can’t implement strategy without following a long-term plan. However, blindly following a long-term plan can also kill a company...
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Marketing plan preparation
One of the most common issues we find is that SME business leaders don’t have a clear idea of how to prepare a marketing plan. Here are five simple steps, which combined with our free...
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Stand Out From The Crowd
A local community magazine and business directory came through my door this morning. It’s a small A5 format publication containing community news pieces, articles and local business adverts. I always have a look through as...
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Why your KPIs are not serving your business objectives!
Just in case you are new to the acronym, let me dive straight in. The term KPI stands for ‘key performance indicator’.
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