Posted on 16/04/2015, 09:50
We all agree that Sales is an important function in any business. Many sales people think of objections during the sales process as a bad thing…. they are missing the big picture. If your customer raises an objection, that is actually a good sign. It means that they are close to making a purchase.
If someone is completely uninterested in buying your product they won’t bother to object. The fact they are talking out their concerns means that they are giving you a chance to answer. For example, an objection that competitor’s product is cheaper gives you the opportunity to explain why yours is the better option.
Some examples of the typical objections are:
Following steps are helpful to learn how to effectively handle objections.
Remember that the objections will happen so learn to anticipate them. You can also be better prepared by rehearsing standard answers to standard questions.
About the author: Ahmad Bhatti is a Business Improvement Specialist for Pro-actions, with over 15 years’ experience in business management and consulting. For more details or to arrange your free business review contact Ahmad Bhatti at Pro-actions on 03333 440517
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