The Creation of Interconnectivity and the Internet

internet for business small business consultant UK

POSTED ON: Tuesday, August 25th, 2015

CATEGORIES: Marketing

Today, most expect to stay connected through the use of the Internet.  Finding information online, developing websites for business, email connections and creating a presence are some of the many facets that are expressed on the World Wide Web.  The Internet was given public access on the 23rd August 1991 by founder, Tim Berners Lee. Initially,  the system that would evolve into the Internet was primarily for government and government body use.


Initially, as with its predecessor networks, the system that would evolve into the Internet was primarily for government and government body use.

WWW

The development of the World Wide Web today has led to a change in social, economic and developmental projects. As a result, it has allowed people to offer and express more with the communicative and interlinked approaches. The Internet has revolutionized the computer and communications world like nothing before. The invention of the telegraph, telephone, radio, and computer set the stage for this unprecedented integration of capabilities. But nothing compares to the advancements made during the internet age.

Positives to the new age of Internet

No matter what your industry or the field you are working in, the internet has opened up a number of opportunities for businesses:

  • global access, 24 hours a day, 7 days a week
  • improved client service through greater flexibility
  • cost savings
  • Easier international trading
  • faster delivery of products
  • increased professionalism
  • decrease in the usage of paper
  • opportunities to travel and to work anywhere in the world

Take a moment to reflect on how much the internet has changed your life and your business, and ask yourself… could it be doing more for you? It’s worth a review of how your marketing, supply chain, recruitment, product delivery, payments and training can all be further enhanced by embracing the online.

Planning for digital

When you move on to planning the online aspects of your business you should be prepared to consider the following:

  • Research your competitors and other businesses that use online tools
  • Decide what aspects of online business will be appropriate for your business and how these will help improve your business
  • Review your budget and ensure that the benefits outweigh the costs
  • Ensure that it will have little or no negative impact on your customers
  • Familiarise yourself with any laws and regulations that will apply to your online business activities
  • Consider your requirements, including what software you need and what types of computer equipment you need to run it. If in doubt it is always best to seek out professional guidance
  • Plan for risks, such as computer viruses, scams, data theft and loss of or damage to hardware. With GDPR regulations it is so important to consider the security and accountability of your business data
  • Think about what training you or your staff might need. Also consider how this could be rolled out to cause the least disruption to the business
  • Be realistic about the time and budget you will need to manage the online aspects of your business.
  • Finally, communicate this to your management team and ensure there is a high level of transparency for all employees and clients

Need some advice on how to bring your business into the 21st century? Contact us today!

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