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Upselling Tips: How to Sell More to your Customers

Posted on 14/11/2014, 09:02

Upselling provides the opportunity to offer your customers some profitable optional extras at the time of purchase, when they have already decided to buy. Already committed to the main purchase means that every extra add-on turns into extra profit. With any pricing structure there will always be some customers who could have been persuaded to pay more for that product or service and so the offer to spend more on a related product or service that adds even more value may be welcomed by many.

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5 Key Measures to Grow Sales and Improve your Profit

In or last article, “Measuring What’s Important” we discussed key performance indicators or KPIs. There are lagging KPIs such as financial measures that tell you what just happened and leading KPIs that indicate what your financials are likely to look like.

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Measuring what’s important

Following on from our previous blog in this series, “The Most Important Thing”, the next step is to translate your goals into action.  For this, setting your targets and measuring your performance against them is vital to making them happen.

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The Most Important Thing is the Most Important Thing

What do you want to achieve in your business? Every owner manager had their reasons for why they started out on that journey – what are yours? And more importantly, are they still valid, are you on track, or are your hopes and desires being frustrated?

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